Deciphering the Blurred Line Between Brand Familiarity and Preference
Whether your construction company is small or large, your brand is the culmination of your company’s image. Having an established brand helps people recognize and remember your company. But, does that mean it will be preferred? In today’s digital environment, the way...
The Five Best Tech Opportunities for Construction Companies
Construction has been one of the slowest industries to adopt technology. I think this is partly cultural – folks in the industry like to solve problems with their own ingenuity. Many firms are still family-owned, and there’s still a lot of reverence for...
Top Construction Trends for 2020
Depending on what news sources you follow, you’re likely to have read several trend predictions for 2020. Here is a Top-10 style list, linked back to the original articles. One: ModularizationThe promise of faster on-site assembly and higher quality has boosted the...
Traceability, Accountability, and Diversification Come to the Forefront as the Energy Sector Enters a New Decade
Prediction 1: In 2020, renewable/sustainable energy will attract 85 percent of all new investment but demand for oil and gas remains high. The first and most obvious change in the market is that renewable fuel consumption is going to increase dramatically....
How Smart Contracts are Reducing Inefficiencies in Construction
The construction industry notoriously lags in productivity improvements and technology adoption. Its sluggish pace results in trillions of dollars in lost value – approximately $1.6 trillion a year. One underlying cause of this lagging performance is the way...[curt_ad orientation=”vertical” location=”side”]