By Kate Zabriskie, President, Business Training Works, Inc.
“I can’t take it anymore! We’re short-staffed; I’m killing myself to hold it together; nobody says thank you, so goodbye! Life is too short for this. I can work somewhere else.”
“I was doing just fine working from home. Now they’re making us go back. Call me crazy, but spending three hours in the car doesn’t excite me. I’m updating my resume this afternoon.”
“I’m not passionate about this place. We’re all about stuff I don’t care about, I don’t connect with my manager, and the pay isn’t that great. I need to find a better fit.”
Thoughts such as these happen many times daily in large and small organizations. While a certain amount of turnover is healthy and normal, it can take years to recover when an employer hemorrhages staff. And let’s face it, retention is tough in many places. While you can’t make people stay, you can take some critical actions to address the main reasons people say sayonara, so long, and see you later.
Goodbye Reason One: Employees Want a Better Relationship with Their Managers
If you haven’t done a good job cultivating a good relationship with your direct reports, today is the day to start. Evaluate your behavior. Would you want to work for you? Would anyone else? Look for patterns. If people don’t stick around and they don’t cite another plausible reason for their decision to leave, guess what? It’s probably you. You never hear from any of them after they depart? It’s definitely you.
Get honest with yourself. Are you a yeller? Inconsistent? Punishing? Self-centered? Uncommunicative? It’s time to get to work. Identify the behaviors that would cause someone to leave and stop doing them. Next, identify the behaviors that would encourage someone to stay and start doing those things.
Needing to be a better manager is a simple diagnosis with a hard prescription. If you don’t know how to be better on your own, take a class, read some leadership books, craft an action plan, hire a coach, or a combination of those actions.
Goodbye Reason Two: Employees Are Bored or No Longer Challenged
While people do outgrow jobs, and sometimes there is nowhere to move them, you can solve this problem. If people can do the job and become restless, look for special projects, cross-training opportunities, and other extras. At a minimum, that extra attention should slow their departure. If the problem reoccurs, ask yourself what kind of person would be right-sized for the position, and consider hiring for those attributes the next time.
Goodbye Reason Three: Employees Want a Better Work-Life Balance
It’s called a job, not purgatory. While certain people live to work, most people want some semblance of a life outside of work. Ask yourself if you’re running a sweatshop. Does everyone need to be in the office from nine to five, Monday to Friday? If not, a bit of flexibility can go a long way toward building loyalty and making a job attractive.
Next, consider measuring people based on output instead of the hours worked. If employees must type on a keyboard a few times to satisfy some sort of monitoring software, you’re most likely not endearing yourself or your organization.
What? You don’t trust them to do their work? Then here’s a simple answer for you: anyone who needs to be micromanaged probably shouldn’t have been hired in the first place.
Goodbye Reason Four: Employees Don’t Connect with the Organization or its Purpose
Not every business touches the heartstrings, but every business should compellingly tell its story. If it’s not a story about the business, perhaps it’s a connection to the role. Still nothing?
If what your organization does isn’t setting the world on fire, think about other selling points. Could it be you have a warm and inviting family atmosphere? Are you a great training ground for something else later down the road? Can employees stop thinking about work the minute they walk out the door? You can find a meaningful story for almost any organization with a little bit of work.
Goodbye Reason Five: Employees Can Get More Money Elsewhere
As the saying goes, you get what you pay for. So, if you’re paying 1983 prices, why are you surprised when people leave? They can do better elsewhere. Nothing personal; it’s just business.
You’ll lose people if you pay below-average wages and have nothing to balance the shortfall. You don’t think the job is worth more money? That’s too bad; your competitors do, and you lose. Stay aware of what’s happening in your industry, market, etc. Also, don’t only offer money when people let you know they’ve gotten another offer. At that point, it’s often too late.
Economies fluctuate. Sometimes, the market favors employers; other times, employees hold a more favorable hand. Smart managers realize the cyclical nature of retention and do what they can to minimize the goodbyes in good times and bad. What do you need to do differently?
Kate Zabriskie is the President of Business Training Works, Inc., a Maryland-based talent development firm. She and her team provide onsite, virtual, and online soft-skills training courses and workshops to clients in the United States and internationally. For more information, visit www.businesstrainingworks.com.